Calliope Studios and Formapura collaborated again for this exciting event held in Milan to launch the new Spring/Summer 2010 collection for Hogan. TATS CRU, five graffiti artists from the Bronx, the original mural kings for more than 20 years, created six enormous panels to be shipped to Italy for the event. The impressive panels dominated the space of the Arts Center Pavilion in Milan where the TATS CRU tagged and signed limited editions of Hogan shoes and bags to be auctioned later this year. The event was extremely successful as noted by the New York Times: “shoe brand Hogan got its street cred in Milan”.

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Sharon and Tal have been an integral part of the Calliope team for some time now. Last month they had a beautiful daughter: Neta. We finally got a chance to meet her in person when they brought her to the office yesterday for a visit.